Making sure you stand out from your competitors when you are marketing your company is an huge challenge with no set formula for success. There are a seemingly endless number of ways you can choose to market your business, whether you are a fledgling start-up company or a well-established organisation. This article will look at […]

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Marketing campaigns can take on many forms, each one with varying degrees of success for the company it is employed by. The best marketing campaigns capture the attention and imagination of potential customers by using a mixture of originality, creativity and information – a lot of businesses have turned to ‘guerrilla’ campaigns to further their […]

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Whether you’re printing new staff uniforms, banners for a promotional event or an informational brochure about your services, high quality printed promotional products will boost your corporate identity, helping your company brand to be more memorable. If your printed promotional products are not of a high quality however, they will have the opposite effect. Badly […]

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A tag line can be an incredibly useful tool for your business, helping it to stick in the minds of existing customers and grabbing the attention of potential ones. However, coming up with the perfect tagline for your company is much more difficult than it sounds, as you need to find one that is the […]

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There are a number of reasons why branding the everyday items you see in an office is beneficial to your brand and your workplace. This article will detail the main benefits of this method of promotion, and the best ways to brand your desktop items. When planning the design of your promotional items and the […]

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One of the challenges of running a business is finding new and innovative ways to increase your company’s reputation. There are many ways to do this, with different brands using different promotional methods to help spread the word of their services. One such method is using personalised bags to promote your brand, and this article […]

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