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How to stand out from the competition

How to stand out from the competition [Infographic]

If you’re interested in sending out promotional items and want to stand out from your competitors, read on. In this article, we’ll talk about how to overcome many of the challenges that you might face if you’re based in a crowded industry and what you can do to make your customers stand up and take notice. Read on to find out more about how to stand out from the competition and increase brand loyalty in the process. If you’ve been looking for promotional items in Grimsby that will help you to shine, help is available.

How to stand out from the competition

Why does competition make things so difficult?

Unless your business does something truly unique, you will have competitors no matter how big or small you are. Chances are that there are many companies offering the same products and services, regardless of how successful you are. Even some of the most successful businesses face difficulty with drawing customers away from other brands. However, there are steps that you can take to convince your customers that your brand is the best choice.

How can promotional gifts help me outshine my competitors?

Poster Printing Grimsby

By supplying your customers with promotional gifts, you can show them that you value their custom and want to add value to their lives. If you provide them with gifts they’ll use on a daily basis, they will be constantly exposed to your branding. Even if they haven’t bought anything from you for a while or ever before, you may well be the first port of call when they need the kind of products and services that you offer. It can be worth spending a little more on promotional items if you do want to gain an edge over your competitors. 

If you invest more in high-quality items, you’re more likely to be associated with concepts such as excellence and efficiency. There are many companies using the tactic of sending out promotional gifts to their customers, so it’s wise to send out items that are better than those being distributed by your competitors. 

Choose items that won’t be discarded with 

It’s essential to choose items that your customers won’t simply dispose of quickly. It’s a good idea to carry out research into your customers so you can find out what their interests are and what kinds of promotional gifts they are most likely to use. Products that tend to be used frequently by recipients of promotional gifts tend to include things like diaries, calendars, keyrings, pens, bags, bottle openers and torches, to give just a few examples. High-quality clothing is also a great option as it can keep your customers warm, comfortable and looking great for years to come. If you do opt for clothing, it’s best to opt for quality garments that won’t simply fall apart after a few washes. 

Competitions

Running competitions for your promotional items is another great way to get people talking about your brand. There are many things that you can give away in competitions to inspire existing and potential customers. These include promotional items. The best promotional items tend to be the ones that add value to people’s lives, so they tend to include things that they can use on a regular basis. These might include anything from pens to clothes, keyrings and much more. If you run competitions on social media, you can increase your reach at the same time as create more brand loyalty.

Online reviews

Encouraging your customers to review your brand positively online is another great way to stand out from the competition. If you sign your brand up to a review site, customers will be able to leave you ratings. These could help you soar up the search rankings if the feedback is positive. Studies have found that positive reviews can play a pivotal role in boosting your online search rankings. You are very likely to receive positive reviews if you send useful promotional gifts out to your customers. 

Make sure your branding stands out

Personalised Clothing in Grimsby

People tend to form their first impressions of a brand within the first 10 seconds of encountering them. This is why it’s so important to have an eye-catching brand identity including a logo. Colour is incredibly important when it comes to increasing brand recognition. Once you have settled on a colour scheme, it’s important to stick to it for a considerable period of time. Colour is said to boost brand recognition by 80%.

Reward loyalty

Rewarding customer loyalty is a great way to retain your customers. Loyalty programmes are highly effective when it comes to getting customers to stay with you. Promotional items show them that you value their custom. At Banaman, we can provide you with a wide range of promotional gifts to help you avoid losing your valued customers and therefore sales.

About Banaman

At Banaman, we’ve been designing, manufacturing and supplying promotional items and personalised clothing of the highest calibre for many years. Our promotional items in Grimsby are designed to help you create a real buzz around your business. This helps you create long-term brand loyalty. Although we offer the most competitive prices on the market, we never make compromises when it comes to quality. 

What’s more, is that we can get your promotional items out to you in no time no at all thanks to our express delivery service. We can help you gain a real edge over businesses in your industry when you’ve been wondering ‘How to stand out from the competition’. From t-shirts and polo shirts to caps, hoodies, stationery and keyrings, we do it all.

Contact us

Why wait any longer to get in touch if you do need help with standing out from the crowd and are ready to create extra brand loyalty? You can reach us today by giving us a call on 0800 086 2840 or by completing the form on our website. You can also send an email to info@banaman.co.uk. We’ll get back to you as quickly as possible.

Promotional Bags in Grimsby

What’s trending in promotional items?

If you’ve been wondering ‘what’s trending in promotional items?’, this article is for you. Promotional items serve a wide range of purposes and can help you create brand loyalty and win more long-term customers. People who receive promotional items from companies often become repeat customers. It’s definitely worth experimenting with promotional gifts if you’re ready to grow your customer base and secure more sales. Let’s take a look at some of the biggest promotional gift trends for 2022 right now. If you’re looking for on-trend promotional items in Grimsby, this article is for you. 

Products for remote working

Promotional Calendars

There’s a growing demand for products that allow people to work from anywhere. Remote working was on the rise even before the pandemic. People from a wide range of industries are now carrying out their duties away from the office. Examples of remote working products can include anything from flasks and lunchboxes to phone chargers and mice for laptops. Wireless products are also becoming more popular. This is because they allow workers to connect with others without having to stay in one place.

Sustainable products

Today’s customers are arguably more passionate about sustainability than ever. This is why there is a growing demand for eco-friendly products that allow people to reduce their carbon footprint. One study, carried out by ASI in 2020 found that almost half of all customers were likely to think of a company positively if they sent them environmentally-friendly products. Today’s customers tend to favour brands whose values are closely aligned with theirs. If you are looking for ways to connect with eco-conscious customers, giving them sustainable promotional items is a great place to begin.

Sanitation supplies

The pandemic has had a big influence on the kinds of products companies are handing out to their customers. Items like hand sanitising wipes, masks and gloves are frequently being sent out to customers. This is a great way to thank your customers for their loyalty. By showing your customers that you care about their well-being, you can make them feel closer to your brand and hopefully secure their custom for years to come.

Lounging products

Now that more people are carrying out their duties from home, many workers are now ditching traditional officewear in favour of loungewear that helps them to stay snug and comfortable throughout the working day. Some of the most popular lounging garments to have grown in popularity of late include wearable blankets. The increased popularity of wearable blankets has been linked to activity on the social media platform TikTok. Weighted blankets have also become more popular over recent years, with many people citing a reduction in stress levels when they use them. Personalised socks have also grown in demand recently, as have spa kits.

Traditional promotional items

Some promotional items remain in huge demand regardless of what’s occurring in the wider world. Consistently popular promotional items sent out by companies from various sectors include pens, water bottles, coffee mugs, pens, tote bags, stress balls, t-shirts, mobile phone covers and keyrings. When you’re in the process of choosing the right promotional items for your customers, it’s important to seek out items that you think your customers will actually use. If your customers do use your promotional items on a daily basis, they’ll be exposed to your branding repeatedly. This means you’ll be able to establish a constant presence in their lives.

Mugs and bottles

Promotional Sports Bottles in Grimsby

Mugs and bottles are some of the most enduring promotional items that businesses can give to their customers. When your branding features on items people drink out of, they encounter it several times a day. Mugs and bottles are extremely portable too, which means they can even take your branded goods with you when they leave their homes. 

Keyrings

Keyrings have remained extremely popular amongst companies rewarding their customers with promotional gifts. The keyring is just one example of promotional items that’s been able to hold their own over the years and remain just as effective as more modern ideas. 

How can I get my promotional items to my customers?

You can distribute your promotional items in Grimsby to your customers in various ways. Many companies opt to simply send promotional goods to their customers in the post, but you can also hand them out at trade shows, exhibitions and even on your premises. Promotional items tend to deliver an excellent return on investment. This means you have a great chance of recouping the money you spend on these goods several times over. If promotional items were not effective, companies simply wouldn’t spend the vast sums that they do on them.

How Banaman can help

At Banaman, we’re eager to hear from you if you’re ready to invest in high-quality promotional items to bring your customers closer to your brand. We have been a leading supplier of promotional goods for many years. We’re able to offer some of the most competitive prices for promotional items that you’ll see anywhere in the UK. However, this never means cutting corners when it comes to quality. If you’ve been wondering ‘what’s trending in promotional items?’ and want to treat your customers to goods that will serve them well throughout 2022 and beyond, we are here to help.

The promotional items that we supply help you create a real buzz around your brand. They can increase your sales and secure the long-term prosperity of your business. Having been in the business for more than 30 years, we can be counted on to provide you with the promotional goods that your customers desire. What’s more is that we provide an express delivery service, which means we can get your products out to your customers in no time at all.

Contact us

If you’ve found yourself asking ‘what’s trending in promotional items’ and are now ready to place an order or make an enquiry, we are ready to hear from you. Reach us today by sending us a message through our website, calling us on 0800 086 2840, or by sending an email here. We’ll get back to you as quickly as we possibly can. You can also come and visit us in person to buy promotional items in Grimsby between 9.00am – 4.30pm on weekdays.

What are some of the best offline marketing ideas?

What are some of the best offline marketing ideas? [Infographic]

Whether you’re an established business or a new start-up, offline marketing can be a vital element of your company’s overall strategy. Indeed, there are tried and tested methods that have been used by businesses to promote their products and services for many years, from business cards and flyers to keyrings and mugs. Read on to find out what are some of the best offline marketing ideas.

What are some of the best offline marketing ideas? [Infographic]

Top offline marketing methods 

Offline marketing refers to any advertising that is carried out using traditional offline media. This could include channels such as TV, radio, print, promotional items, and in-person events. In this day and age, it stands to reason that offline marketing is usually built to support and supplement online marketing efforts. Keep reading to discover what are some of the best offline marketing ideas.

Business cardsBusiness Cards in grimsby

Business cards are highly effective marketing tools. Since a great business card will rarely get thrown away, you can expect it to work hard for you several weeks or even months after being handed out. Business cards are also a lot more personal than online marketing methods such as email. Whatever stage your company is at, it makes sense to invest in high-quality businesses cards for you and your staff. Always keep them handy as you never know when you might need them.

Flyers 

Many people wonder if flyers are still a useful marketing tool in 2021. The answer is yes! There is certainly still a place for the humble flyer in your marketing arsenal. Recent studies have shown that flyer printing has positive effects on businesses of all sizes. They can raise awareness of your product or services, event or promotion, reinforcing your brand in the minds of your customers. They are a very affordable marketing method too, making them ideal for businesses with a wide range of budgets.

Pens 

Personalised give away pens Grimsby

Pens are one of the best promotional items for businesses of all sizes. This is because they last a long time, offering multiple advertising opportunities. As long as there’s ink in a pen, it can continue promoting your brand. The more a person uses the pen, the more your brand will stick in their mind. They’ll become familiar with your company, even if they don’t even realise it at first. Whenever they come to need a product or service you provide, they’ll think of your business. 

Diaries and calendars

Other promotional items worth their weight in gold are diaries and calendars. Many business owners assume that these items have lost their value in this digital age, however, that’s not the case. Studies show that many businesses are still using them to promote their brands in 2021. The truth is that many people still rely on paper-based tools like these to organise their schedules or remember key dates. This not only makes them very useful for the recipient, which means they’ll be appreciated, but they will also be seen repeatedly.  

Keyrings 

Keyrings have been used by businesses for many years. As highly effective promotional items, they allow you to showcase your brand to your customers in an easy and affordable manner. Like diaries and calendars, keyrings are extremely useful items that are almost guaranteed to get used at some point. It makes sense to invest in key chains made from high-quality materials since they will last longer and people will be more likely to use them. Keyrings are really easy to distribute too, making them one of the convenient promotional tools for businesses.

Mugs 

Branded mugs can seriously boost your marketing efforts, giving you maximum exposure for minimum outlay. According to studies, the average mug will be used a staggering 2,000 times throughout its life cycle. This means that each mug can offer your company over 2,000 opportunities to promote your brand. Adding promotional mugs to your next marketing campaign is easy. Simply contact Banaman and ask about our branded mugs for businesses.

Water bottles 

With more of us glugging water on the go, promotional water bottles are becoming popular with businesses. Water bottles provide a fantastic alternative to plastic bottles since they’re not just more eco-friendly but also allow you to advertise your company whilst people use them. They are the ideal way to say ‘thanks’ for your custom as well as allow you to benefit from some valuable brand awareness.  

Network your way to success 

Networking should be a key part of any business’s offline marketing strategy. Companies of all sizes can benefit from meeting new contacts and sharing information. Attend relevant business activities in your town or city and reach out to those people to who you think you could benefit from talking. You’ll find that many meetings and events are now held remotely, which means you don’t even need to leave the comfort of your home to benefit from networking opportunities in your area.

Choose Banaman for promotional items in Grimsby 

Now you know what are some of the best offline marketing ideas, you may be looking to order promotional items from Banaman. We supply a wide range of promotional items in Grimsby at highly competitive prices. Made from quality materials and expertly emblazoned with your company’s name or logo, you can rest assured that they’ll help your offline marketing efforts considerably. 

Contact us 

If you’re looking for fantastic offline marketing ideas, look no further than Banaman. We are a leading supplier of promotional items in Grimsby, selling everything from pens and mugs to diaries and calendars. To discuss your marketing requirements with one of our friendly team, call  0800 086 2840. You can also send us a message via the website if you prefer and we’ll contact you as soon as possible. 

Promotional torches in Grimsby

What are the most popular promotional clothing items?

There are many fantastic reasons for investing in promotional items if you want to increase exposure for your business. Promotional items allow you to create a buzz about your brand and introduce it to people who may have never been aware of it without them. If you’ve been wondering “what are the most popular promotional items?” this article is for you.

What are the main benefits of promotional clothing items?

What are the most popular promotional clothing items?

One of the big advantages of investing in promotional items is that they create brand exposure. A PPAI survey carried out a few years ago found that 90% of people recall the messaging from promotional goods they have received. Repeated exposure to your branding including your logo can keep you in the minds of people that see it and encourage them to become or remain customers. Promotional goods that are actually useful for your clients are great for helping you stay in your customers’ thoughts. If the customer uses your promotional products on a regular basis, this improves their attitude towards your brand.

A cost-effective solution

Another great reason for buying promotional items is that they help you promote your brand in a cheaper way than advertising it online, on the TV and in printed media. They offer a very competitive cost per impression. A cost-per-impression is that expense linked to each time your branding is seen. Research carried out by the BMPA found that 79% of people felt appreciated when they were given a promotional gift. This shows us just how effective promotional products can be when it comes to creating brand loyalty.

Which promotional clothing items are the most popular?

Let’s take a look at some of the most popular and effective promotional items you could consider giving to potential and existing customers.

Promotional t-shirts and hoodies

Personalised Clothing in Grimsby

Promotional t-shirts and hoodies are ideal for pretty much any company aiming to show off their branding and reach more people. They can be worn in and outside of your business premises and make members of your team easily identifiable. T-shirts and hoodies never go out of style and can help customers and employees act as walking advertisements for your brand. Another great reason for opting for t-shirts is they are highly affordable and offer a very modest cost per impression. They also encourage people to start conversations about your brand and tell others about the benefits of buying your products and services. When your team members are all wearing the same apparel, this generates a sense of unity and makes your company seem more professional.

Workwear

You can add your branding to various types of workwear. Again, this makes team members more visible and creates more exposure for your brand. At Banaman, we offer a wide range of personalised workwear products. Some of the most popular workwear garments that we sell include aprons, chef jackets, masks, hi-vis jackets and vests, work ties, tracksuits and vests.

Sportswear

We are also proud to be one of the industry’s most popular suppliers of personalised sportswear that will get your team looking fantastic. We are a noted source for promotional fitness wear, joggers, headbands, sports bras, tracksuits and vests. Teams that look great tend to perform better, and we can cater for you whether you’re on a tight budget or have more to spend.

Hats and caps

Promotional Baseball caps in grimsby

Hats and caps keep people comfortable whilst ensuring your brand gets the exposure it needs. We can supply you with long-lasting, great-looking caps and hats including beanie hats. These can be worn time and time again before they need to be replaced.

Why choose Banaman for promotional items in Grimsby?

We can provide the quality you deserve if you are ready to invest in promotional items in Grimsby. We have spent many years learning our craft and are a leading supplier of personalised clothing for businesses across the UK. You can count on us to help you create a powerful, unique identity. We can add your logo, employee names, graphics, images and slogans to your personalised clothing. Also, we use the very latest printing and embroidery innovations to get everything looking simply fantastic. The garments that we supply are designed to encourage customers to shop with you time and time again. They are also great for boosting workplace morale too. The clothing we create withstands regular washing and heavy-duty usage.

Embroidery services are also available

Our embroidery service is perfect for you if you want to take professionalism and smartness to another level. There are many fonts to choose from, and we are able to add embroidery to everything from t-shirts and polo shirts to caps, ties and aprons.

A simpler service

The ordering process is so straightforward when you choose Banaman for promotional items in Grimsby. Once you have chosen your design, colour and size, you can add your logos, image or text. You can then move to the checkout stage. We offer clothing from some of the most trusted brands around, and we carry out all personalisation internally. You can rest assured you’ll receive the highest standard of quality when you choose Banaman. If you’ve been asking “what are the most popular promotional items?”, you’ll find a great deal of them within the Banaman catalogue. We are proud to support various payment methods, including Visa, MasterCard and Maestro.

Contact us

We are ready to hear from you right now if you are ready to order personalised clothing and promotional items that will get people talking and help you generate more revenue and positive feedback. You can reach us today by giving us a call on 0800 086 2840. You can also send a message via the website. Alternatively, you can contact us by sending a message here

 

Not sure what you need? Call one of our friendly advisors on: 0800 086 2840