Are you wondering “What are the benefits of merchandise for your business?” Then keep reading. Merchandise can be highly advantageous for businesses, helping them create much more exposure, drive more loyalty and achieve more sales. Businesses from all kinds of industry sectors use merchandise to inspire their customers and to encourage them to purchase from them.
How is promotional merchandise used by businesses?
Promotional merchandise is used by businesses in various ways. It can be handed out for free or sold to your customers. Giving your merchandise to your customers or potential customers for free is a great way to generate more brand loyalty. It also encourages your customers to choose you over the competition when they need the kinds of products and services that you are providing. You can send your promotional merchandise out via the post. Or even hand it to your customers at events such as trade shows and exhibitions.
What kinds of promotional merchandise are available?
Promotional merchandise can come in many forms. Popular examples of promotional merchandise can include pens, shopping bags, memory sticks, water bottles and t-shirts. Adding your branding to these items is a great way to boost your visibility. This in turn means that your logos and slogans are viewed by more people. It’s said that around 80% of people actually buy products or services from businesses after they have received promotional merchandise from them. Promotional merchandise has been used by companies for generations. This has helped businesses to create a buzz around their brands and drive customer loyalty.
Is branded merchandise expensive?
Branded merchandise can be much more affordable than you might think. What’s more, is that the price that you pay for it can be greatly eclipsed by the sums that it generates in terms of extra sales. When your customers use your branded merchandise in front of other people, they are essentially acting as ambassadors for your brand. Therefore, creating more exposure for you. Each impression that your branded merchandise makes can be more effective than you might think. The branded merchandise has a very low cost per impression.
Stay on your customers’ minds
If you add your branding to items that people are likely to use on a regular basis, they will constantly be reminded about your brand. Branded merchandise allows you to become a daily presence in your customers’ lives. This is why it’s so important to add your logos to items. Your customers are likely to derive a great deal of use from it. Promotional merchandise enables you to reinforce your marketing message without leaving your customers irritated. It’s said that many people keep hold of promotional items for up to two years after they first receive them.
Generate customer loyalty
Generate customer loyaltyCustomers look very fondly upon brands that provide them with useful items for free. Your branded merchandise can be highly effective when it comes to creating brand loyalty. Giving away promotional merchandise is a great way to let your customers know that you care about them. If you ever find yourself attending a trade show or an exhibition, you can expect more people to visit your stall and find out more about your business if you are offering promotional merchandise. Branded merchandise makes the relationship between businesses and their customers more personal and can turn short-term customers into long-term ones.
Branded merchandise tells your customers more about your business. By handing out high-quality items to your customers, you can improve your image and ensure that your company is firmly associated with excellence. Promotional merchandise gives you the opportunity to create an outstanding first impression. Although flyers and business cards still have their place, branded merchandise including clothing, t-shirts and devices are far more useful for your customers and enable you to create a strong presence in their minds. Handing out promotional merchandise is also much cheaper than investing money in online ads, TV ads and newspaper ads.
Who can help when I need access to promotional products in Sheffield?
Now you know the answer to the question “What are the benefits of merchandise for your business?”, you may now be wondering who can help when you need to buy promotional products in Sheffield. The best suppliers and manufacturers of promotional products tend to be those that work closely alongside their clients to help them find the best solution for their specific business.
What’s right for one company isn’t always the best match for another. But a reputable supplier of promotional products will spend time getting to know you and your brand. This is so they can identify the best way to help you and find the right promotional items for your needs and budget. Banaman is a leading manufacturer and supplier of promotional merchandise, and we have been matching our clients up with suitable branded products of the highest quality for many years.
More about Banaman
We specialise in the design, design, manufacture and supply of high-quality promotional merchandise and personalised clothing. Our products are designed to create a real buzz around your business, boost brand loyalty, and drive sales. We offer some of the market’s most competitive prices without ever compromising on quality. Over the years, we have built up an outstanding reputation as one of the country’s most trusted suppliers of promotional items and personalised clothing.
We have been a leading player in our field for almost four decades. We are able to personalise a wide range of products which will enable you to create more brand loyalty. Products that we can personalise with your unique branding include keyrings, clothing, pens and much more. We also have an express delivery service which means you can get your hands on your promotional items fast!
Contact us
If you’ve been asking “What are the benefits of merchandise for businesses?” and are now ready to order promotional products from Sheffield, contact us today. You can reach us by completing the form on our website. You can also contact us by giving us a call at 0800 086 2840.